A guide written by Lasse Flagstad, COO @ Buro Ventures
Want my help growing your b2b business? Read about our group on this link.
https://buroventures.com/tracking/selfsellingmachine.html
Let’s rip the Band-Aid off - 99% of lead magnets are glorified business card holders. You know them when I mention them...
They're not bad... they're useless. Because they do one thing | collect emails of people who’ll never buy.
A LinkedIn autosales engine that works like a coked-up sales team you don’t have to pay.
(Yeah, I just wrote that. Get used to my way of spitting B2B gold 😆)
This isn’t a marketing funnel. It’s a self-liquidating asset – the guide pays for itself by making sales, and the sales fund more guides. Rinse. Repeat.
We’ve used this system taking a new product from 0 - $4500 MRR in 30 days. Primarily basing ourselves on sales directly from resources not calls.
<aside> <img src="notion://custom_emoji/220bf614-7b74-4551-94d5-384b45cfebe3/1c390859-d2b8-8066-b9b7-007a5fc83268" alt="notion://custom_emoji/220bf614-7b74-4551-94d5-384b45cfebe3/1c390859-d2b8-8066-b9b7-007a5fc83268" width="40px" />
MAY 2025 UPDATE:
Passed $9500 MRR within 4 months doing this… hehe yeah I’m just ‘that’ guy.
</aside>
It’s been amazing seeing sales tick in while I’ve been binging Breaking Bad on Netflix (yeah I’m late, whatever, I’ve never watched star wars either).
Spend some minutes on this guide and your business will forever be changed.